Printed magazines will continue to be an important piece of the consumer’s life; this is the message I walked away with during last week’s Magazine Day – an annual gathering hosted by the Advertising Federation of Minnesota (Ad Fed) to discuss the role magazines play in a time of mass communication and ever evolving technology.
I [...]
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Picture, for a moment, a large room. In the room there are rows of tables. Neatly stacked upon these tables are magazines. Not just a few, thousands. Every title imaginable is free for the taking, from GQ to Wired, Glamour to Newsweek. The doors are open for the attendees to freely grab as many titles [...]
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Ad Fed,
advertising,
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Breakfast Presentations,
design,
digital marketing,
Magazine Day,
marketing,
multimedia,
social media