Posts tagged as:

advertising

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[Insert Your Name] Advertising Summit

by Tricia Severson March 12, 2012

A blog by Ad 2 President and Student Advertising Summit Attendee and Participate of three years.

Instagram picture is by @mnfutureadgal, sitting front row at 8:10 AM on Friday 3/2/12
Some of you Ad Fed alumni, members or current Ad 2 members may have heard of this before, the Student Advertising Summit which was held Friday, [...]

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What’s Going on Behind the Big Blue Door? The Experience – Presented by mono

by Jon Peterson March 12, 2012

From creating commercial spots that were directed by Spike Lee to promoting a rock band, the advertising and branding agency mono has come a long way since its founding in 2004. While mono’s client list boasts classic blue-chip companies like Apple, MSNBC and Blue Cross Blue Shield of Minnesota, mono’s work is anything but traditional.
However, [...]

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Integrated Marketing: Changing the Face of Ameriprise Financial

by Tiffany Jackson March 12, 2012

How can an integrated marketing strategy change the face of a brand?

How does a financial company reach consumers at a time of great economic uncertainty?

How does a company stand out in a saturated market?

What edge does digital marketing have in the financial services industry?

Get answers to these questions and more when you join Marie O’Neill, [...]

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Ad2 Happy Hour At Honey: Taste great drinks, network and meet our sponsor Horizontal Integration!

by Matthew Jollie February 9, 2012

Join us for our annual Tasting Event at Honey on Thursday, February 16th from 5:30 – 8:30pm, as Ad2 delivers another networking experience that is sure to draw the best and brightest of Minnesota’s young and aspiring advertising and marketing professionals.
If you have ever wondered what an underground New York club is like, Honey is [...]

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Flash Films, Dream Chasing and Big Gingers

by Tiffany Jackson January 30, 2012

On January 26, Ad2 and Martin Williams Advertising welcomed members of Ad Fed, 2 Gingers, film participants and friends for the inaugural 2 Gingers 20 Second Film Festival. With 23 film entries, 100 attendees, food provided by Jimmy Johns and the whiskey flowing, the event was a great success and ran with a common theme of [...]

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Creative That Works

by Kate Smith January 23, 2012

Creatives from around the Twin Cities braved negative temperatures and a blistering wind chill to hear Todd Dexter, VP and Group Creative Director of Aimia, share his philosophy on the future of creative departments. Todd’s presentation took place Thursday January 19th hosted by Ad Fed at International Market Square in Minneapolis. Todd’s 17-year career began [...]

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Take the Journey to Creative That Works

by Kristi Ciesynski January 15, 2012

We all know that to be successful in advertising, we need creative that works.
During this Ad Fed breakfast event on January 19, Todd Dexter, VP Group Creative Director of Aimia, will share his philosophy on “Creative That Works” and the future of creative departments. He will share a case study on Carlson Marketing, where he [...]

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What is the Future of Advertising? A Recap of “Martinis with Cindy Gallop”

by Kristi Ciesynski October 3, 2011

“There is no glass ceiling in advertising – it is just a layer of fat men,” said Steve Wallace, quoting words from Cindy Gallop as he introduced her to the Minneapolis ad community. Ad Fed hosted “Martinis with Cindy Gallop” event at the Fine Line, on Monday night, September 26th.

Cindy Gallop shared her philosophy of [...]

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Ads in Observance of September 11th – Responses and Discussions

by Kristi Ciesynski September 13, 2011

September 11th, 2011, was the 10 year anniversary of the nation’s great tragedy. On Sunday, there were a few companies who chose to run advertising in observance of 9/11. AdAge.com brings this topic to discussion, highlighting the top three TV ads of that day: State Farm, Budweiser, and Verizon. There has been quite a lot [...]

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