Ad Fed Blog

The best place to go for Ad Fed content. Find out what's trending in the Minneapolis Ad scene. Catch up on missed events, exclusive interviews, or just gain some insight in your market. If you've never been to an Ad Fed event and don't know much about us, this is a great first step.

article

Ameriprise Financial, R/GA and Evolving

by Tiffany Jackson March 22, 2012

On Thursday, March 15th, advertising and marketing professionals  gathered together for a presentation on integrated marketing and the importance of evolving your brand. The speaker panel included: Mary O’Neill, Vice President of Consumer Marketing at Ameriprise, William Charnock Chief Strategy Officer at R/GA and George Tannenbaum, Executive Creative Director at R/GA.
The event, hosted by the [...]

Keep reading...

article

[Insert Your Name] Advertising Summit

by Tricia Severson March 12, 2012

A blog by Ad 2 President and Student Advertising Summit Attendee and Participate of three years.

Instagram picture is by @mnfutureadgal, sitting front row at 8:10 AM on Friday 3/2/12
Some of you Ad Fed alumni, members or current Ad 2 members may have heard of this before, the Student Advertising Summit which was held Friday, [...]

Keep reading...

article

What’s Going on Behind the Big Blue Door? The Experience – Presented by mono

by Jon Peterson March 12, 2012

From creating commercial spots that were directed by Spike Lee to promoting a rock band, the advertising and branding agency mono has come a long way since its founding in 2004. While mono’s client list boasts classic blue-chip companies like Apple, MSNBC and Blue Cross Blue Shield of Minnesota, mono’s work is anything but traditional.
However, [...]

Keep reading...

article

Integrated Marketing: Changing the Face of Ameriprise Financial

by Tiffany Jackson March 12, 2012

How can an integrated marketing strategy change the face of a brand?

How does a financial company reach consumers at a time of great economic uncertainty?

How does a company stand out in a saturated market?

What edge does digital marketing have in the financial services industry?

Get answers to these questions and more when you join Marie O’Neill, [...]

Keep reading...

article

Ad2 Happy Hour At Honey: Taste great drinks, network and meet our sponsor Horizontal Integration!

by Matthew Jollie February 9, 2012

Join us for our annual Tasting Event at Honey on Thursday, February 16th from 5:30 – 8:30pm, as Ad2 delivers another networking experience that is sure to draw the best and brightest of Minnesota’s young and aspiring advertising and marketing professionals.
If you have ever wondered what an underground New York club is like, Honey is [...]

Keep reading...

article

New Faces, New Experiences at Mentorship Circle

by Tim Swenson February 6, 2012

The Mentorship Circle officially kicked off Wednesday, February 1, at the tried and true Spill the Wine in downtown Minneapolis. As the ten mentors sat at their assigned tables, enthused mentees flocked to meet them. Tables began to fill up and the event was in full swing.

New faces were ready to take notes, ask questions [...]

Keep reading...

article

Flash Films, Dream Chasing and Big Gingers

by Tiffany Jackson January 30, 2012

On January 26, Ad2 and Martin Williams Advertising welcomed members of Ad Fed, 2 Gingers, film participants and friends for the inaugural 2 Gingers 20 Second Film Festival. With 23 film entries, 100 attendees, food provided by Jimmy Johns and the whiskey flowing, the event was a great success and ran with a common theme of [...]

Keep reading...

article

Creative That Works

by Kate Smith January 23, 2012

Creatives from around the Twin Cities braved negative temperatures and a blistering wind chill to hear Todd Dexter, VP and Group Creative Director of Aimia, share his philosophy on the future of creative departments. Todd’s presentation took place Thursday January 19th hosted by Ad Fed at International Market Square in Minneapolis. Todd’s 17-year career began [...]

Keep reading...

article

See Martin Williams. Watch a Film Fest. Win $250. 2 Gingers. Ad2. January 26.

by Forest Taylor January 16, 2012

On January 26, Martin Williams, in conjunction with Ad2, will host the inaugural 2 Gingers 20 Second Film Festival.
Not only will attendees have the opportunity to see inside one of the Twin Cities’ hottest ad agencies, film submitters will also have a chance at winning $250 and a solid handshake from both Kieran Folliard, founder [...]

Keep reading...

article

Take the Journey to Creative That Works

by Kristi Ciesynski January 15, 2012

We all know that to be successful in advertising, we need creative that works.
During this Ad Fed breakfast event on January 19, Todd Dexter, VP Group Creative Director of Aimia, will share his philosophy on “Creative That Works” and the future of creative departments. He will share a case study on Carlson Marketing, where he [...]

Keep reading...

← Previous Entries

Next Entries →

Advertising Federation of Minnesota

1000 Westgate Drive, Suite 252, St. Paul, MN 55114 — P: (651) 290-7489 — F: (651) 290-2266 — Terms of Use