Ad Fed Blog

The best place to go for Ad Fed content. Find out what's trending in the Minneapolis Ad scene. Catch up on missed events, exclusive interviews, or just gain some insight in your market. If you've never been to an Ad Fed event and don't know much about us, this is a great first step.

Printed magazines will continue to be an important piece of the consumer’s life; this is the message I walked away with during last week’s Magazine Day – an annual gathering hosted by the Advertising Federation of Minnesota (Ad Fed) to discuss the role magazines play in a time of mass communication and ever evolving technology.
I [...]

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Experience Magazine Day 2012

by Leah Zins on April 30, 2012 · 0 comments

Picture, for a moment, a large room. In the room there are rows of tables. Neatly stacked upon these tables are magazines. Not just a few, thousands. Every title imaginable is free for the taking, from GQ to Wired, Glamour to Newsweek. The doors are open for the attendees to freely grab as many titles [...]

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On Thursday night, April 19, the first annual Bowl-O-Rama, at Memory Lanes and Throwback Café in Minneapolis, was a new hit event for the Advertising Federation of Minnesota (AdFed)!  Twenty-one lanes contained 100+ AdFed members and others from the ad community ready to bowl their hearts out.
Dress was casual and some teams created their own [...]

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Trendspotting of Generation Go

by Jack Fahden on April 24, 2012 · 0 comments

In front of a full crowd at International Market Square in Minneapolis, Ann Mack, director of Trendspotting for JWT, revealed the top ten trends that will shape 2012. There was no mention of the end of world, so we’re good in that respect.
Ann spoke in-depth about a variety of trends, the societal and economic forces [...]

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Top Five Reasons You Should Attend Ad Fed’s Inaugural Bowl-O-Rama

by Leah Zins April 16, 2012

Written By: Leah Zins & Lacey Cobb
The Special Events committee has decided to try something new and exciting to parallel the other annual Advertising Federation of Minnesota (Ad Fed) events. We bring you: Bowl-O-Rama 2012. Come one, come all. Regardless of your skill (or lack thereof), you will want to be here, and here is [...]

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Re-cap: Ad2 Event at OLSON

by Matthew Martin April 8, 2012

On the 10th floor of a once abandoned Ford plant (that now towers over Target Field) in Minneapolis’ Warehouse District rests the new home of Olson. While taking a tour, it’s not hard to be amazed at the amount of space and openness on each floor. With the windows still preserved from the former tenants, [...]

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AdFed/AD2 Pub-Crawl:  2012 Summer OlympiAD²

by Matthew Jollie April 5, 2012

Does the term, “Work hard, play hard” mean anything to you?
Our volunteers for Ad2 have been working hard all year to bring you some of the best networking events in the country – and that’s no fanciful claim. Ad2 Minnesota was officially awarded First Place by Ad2 National Operations for Club Achievement Programs 2011-12! What [...]

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Check it Out: OLSON New Space, New Trends, New Connections

by Tiffany Jackson April 2, 2012

On Thursday, April 5, 2012 from 5:30 p.m. – 8:00 p.m., OLSON invites members of Ad2, students and professionals for a night of new!

As a “house warming party” and a chance to show off their new “pad,” Olson is kicking off the evening with a tour of their new office space that was designed by [...]

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Ad2 Minneapolis Wins National 1st Place Programs

by Tricia Severson April 2, 2012

This weekend I had the pleasure to announce through National Ad2 Social Media and to my Ad Fed and Ad2 colleagues that Ad2 Minneapolis Won 1st Place Programs from the National American Advertising Federation.

This award goes back to representing your Ad2 club nationally and getting to compare notes and compete with other talented clubs on [...]

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Ad2 Goes Behind the Blue Door

by Kate Smith March 26, 2012

What’s going on behind mono’s blue door? A lot, actually.

About 100 advertising professionals and students joined Ad2 on Thursday March 22 to hear about the latest goings-on at the agency and to mingle with the teams who dreamt up and executed projects like MSNBC’s “Lean Forward” campaign and Blue Cross Blue Shield’s “The Human Doing.”

Many [...]

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